The wheel. The printing press. Electricity. These technologies changed the world on a once unimaginable scale. They enhanced our ability to interact and communicate in new, exciting, and more efficient ways. They created value and opportunity for those who used the technology to gain an advantage, and often chose the winners before the game even […]
Tag: ppc advertising
There are an exponentially growing number of ways to build brand awareness online. In just the social media sphere, there are over sixty notable platforms that may provide value to connecting with your target audience.
Marketing a business in today’s competitive environment can be challenging. The exponentially growing number of tools designed to help you reach new customers and build new online relationships can be overwhelming if you aren’t familiar with the intricacies.
The digital marketing landscape is in a constant state of change. Today’s technologies evolve, and new technologies emerge on a regular basis. Keeping up with industry trends and understanding the most effective strategies can seem overwhelming.
The caveman that first discovered fire had a distinct survival advantage over those without. The first stock trader with a Blackberry had an advantage communicating more efficiently than his rival firms. And now, 63 percent of companies outgrowing their competition are using software-driven content strategies to attract quality leads with marketing automation.
The Internet changed the way businesses operate. It was just over two decades ago that less than 1 percent of the world population was online. Now nearly half of the earth’s seven billion residents are connected. They regularly scroll, click, share and buy.