Building powerful brand collateral for an exciting new start-up.
Empowered Minds is a pair of educators whose mission is to train professionals with effective methods to improve well-being and performance in the classroom and beyond.
They came to us with a logo and a dream to develop effective brand collateral and an engaging online experience.
Starting with our propriety brand discovery process, we worked with their team to develop brand messaging that aligned with their goals, as well as a digital strategy that would position them for success.
We designed a high-impact WordPress website that featured an online portal with digital training guides, video tutorials, and 1-on-1 coaching for educators, clinicians, and performance coaches.
In addition, we helped source custom promotional products for Happy Spots, a learning kit developed by the Empowered Minds team. This included branded sunglasses, tattoos, magnets, and other items to include in the kit.
Deliverables
- BRAND DISCOVERY
- BRAND COLLATERAL
- BRAND MESSAGING
- GRAPHIC DESIGN
- WEBSITE DESIGN
- PRINT PROCUREMENT
- BRANDED PRODUCTS
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