THE PROBLEM

E&J Disposal was a dumpster rental company with an outdated website in a highly competitive market and a PPC advertising campaign that was bleeding money.

THE SOLUTION

The website was upgraded to a responsive design on the WordPress/WooCommerce platform for greater search engine visibility, and an improved user experience.

Keyword research helped guide a restructuring of the Google AdWords account and monthly management lent a more watchful eye. Customized landing pages were created to target specific cities and dumpster sizes.

We worked with the client to develop a blogging strategy that would appeal to both homeowners and business owners.

THE RESULTS

In less than a year, we have significantly improved E&J Disposal Company’s visibility in organic search with an improved website and content strategy.

Cost-per-click and cost-per-conversion continue to decline in AdWords, maximizing return on their largest investment online.

30

LESS COST-PER-CLICK

25

MORE WEBSITE TRAFFIC

68

LESS COST-PER-CONVERSION

FROM THE CLIENT

“Testimonial”

Frank, Owner of  E&J Disposal